In today’s environment of ad blockers and limited-life browser cookies, you are best not to roll your own affiliate tracking software. As a merchant who sells something, you don’t want to take your eye on your true focus; selling more products.
Though you want proper conversion tracking attribution of your affiliates.
While you may save in costs rolling your own affiliate tracking software, IT departments typically lack the skills and understanding to accurately track affiliate conversions. It’s no longer as easy as generating a browser cookie and you now have an affiliate tracking system.
You are best to outsource tracking to a third-party service. This is the list of the best affiliate marketing software for merchants.
But not all affiliate marketing software is the same.
Some, for example, have the added advantage of networks of qualified publishers. Once you join, you’ll have access to thousands of affiliate marketers who can promote your product.
Your needs may vary but for most of my clients, in this list I recommend Impact or TUNE.
I recommend Impact because of its large network of affiliates. I recommend TUNE because of the extensible API.
Impact Partnership Cloud has the advantage it is not only an affiliate tracking service but an affiliate network as well. As a merchant, you can connect with thousands of publishers. Though all of this comes at a cost. Impact is more costly than other affiliate systems.
Impact allows you to more focus on your business than trying to find qualified affiliates.
TUNE (previously known as HasOffers) is a hosted service in which you do all of the work. As a publisher, they have postback and a full-featured and well-documented API. TUNE is the service I recommend to my clients when they are looking for a robust private affiliate system. The downside with their service is the lack of pre-developed integration systems.
- Impact's Partnership Cloud
- TUNE
- Tapfiliate
- AffiliateWP
- PartnerStack
- OSI Affiliate
- iDevAffiliate
- Affise
- Scaleo
- Post Affiliate Pro
Impact’s Partnership Cloud
Larry's Take
| Platform | Cloud |
|---|---|
| Price | Starting at $500 per month |
| Annual Discount | No |
TUNE
Larry's Take
| Platform | Cloud |
|---|---|
| Price | $499 - $1,500/mo |
| Annual Discount | No |
Tapfiliate
Larry's Take
| Platform | Cloud |
|---|---|
| Price | $69 - $149 per month |
| Annual Discount | No |
| Promotion | 14-Day Free Trial |
AffiliateWP
Larry's Take
| Platform | WordPress |
|---|---|
| Price | $299 - $599 per year |
PartnerStack
Larry's Take
| Platform | Cloud |
|---|---|
| Price | Starting at $500 per month + 15% fee w/payouts |
| Annual Discount | No |
OSI Affiliate
Larry's Take
| Platform | Cloud |
|---|---|
| Price | $47 - $97 per month |
| Annual Discount | Yes - Get 2 months free |
| Promotion | 15 Day Free Trial |
iDevAffiliate
Larry's Take
| Platform | Cloud, Linux |
|---|---|
| Price | $39 - $79 per month |
| Annual Discount | No |
Affise
Larry's Take
| Platform | Cloud |
|---|---|
| Price | $499 per month |
| Annual Discount | No |
| Promotion | Start 30-day Trial |
Scaleo
Larry's Take
| Platform | Cloud |
|---|---|
| Price | $299 - $999 per month |
| Annual Discount | Yes - Save 20% |
| Promotion | Start 14-day Free Trial |
Post Affiliate Pro
Larry's Take
| Platform | Cloud |
|---|---|
| Price | $97 - $477 per month |
| Annual Discount | No |
