UTM Parameters – The Ultimate Guide to Tracking Visitors
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All you wanted to know about UTM parameters and tracking conversions, but were afraid to ask.
Website Analytics
What Does Google Analytics Do? And What Can I Do With Google Analytics?
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You may have heard 100s of exhortations to install Google Analytics. But what does Google Analytics Do? Here's how it can actually help you run your site.
YouTube Analytics Guide – Setting Up, Understanding & Using YouTube Analytics
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YouTube Analytics are a bit of anomaly because YouTube itself is an anomaly.
It’s not your website and it’s not purely a social network. It’s more than a video hosting platform even though videos are it’s thing. It’s the world’s …
How To Understand & Use Twitter Analytics Effectively
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I know what you’re thinking: “Twitter has analytics?!”
Yes, yes it does. Now, in addition to the plethora of free social media tools at our disposal, Twitter offers an in-depth view of how your Twitter account is performing.
Getting …
How to Understand & Use Pinterest Analytics
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You already know social media analytics can be a powerful tool in your marketing toolkit. Not only can they tell you about how your content performs on social (like Twitter & YouTube)… but the data can also give you …
How To Track Right-Click Events & Goals in Google Analytics
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You probably know that a large portion of your traffic numbers in Google Analytics is either bullsh*t, spam, or straight-up wrong.
But you know that already. Even if you are tracking everything that you should track – …